Full Job Description
Digital Content Strategist
Location: Sevierville, Tennessee
Company Overview
Join us at Innovative Tech Solutions, a top-tier tech company renowned for pushing the boundaries of digital engagement and content excellence. Nestled in the picturesque city of Sevierville, TN, we are at the forefront of technology, partnering with industry leaders to deliver next-level solutions. Our commitment to innovation, customer satisfaction, and community involvement makes us a sought-after employer in the region.
Position Overview
We are looking for a dynamic Digital Content Strategist to join our marketing team. As our Digital Content Strategist, you will play a critical role in shaping our content strategy, driving engagement, and enhancing our online brand presence. You will work collaboratively with various departments including Marketing, Sales, and Product Development to ensure our content aligns with our business goals, resonates with our target audience, and meets the high standards we set for ourselves.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that aligns with our business objectives.
- Conduct thorough audience research to understand their preferences and behaviors.
- Create, curate, and manage engaging content across various platforms including blogs, social media, and email newsletters.
- Work closely with SEO specialists to optimize content for search engines, ensuring maximum visibility and engagement.
- Collaborate with designers to create visually appealing content that captures our brand’s voice.
- Analyze content performance metrics and use data to refine strategies and improve future content initiatives.
- Stay updated on industry trends, tools, and best practices to continuously elevate our content strategy.
- Develop a consistent content calendar to manage the content lifecycle and ensure regular engagement with our audience.
- Facilitate brainstorming sessions with the marketing team to generate creative ideas and themes for content development.
- Train and mentor junior content creators and interns to enhance team skills and productivity.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital content creation and strategy.
- Proven experience with SEO tools and techniques; familiarity with Google Analytics is essential.
- Exceptional writing, editing, and storytelling skills with a strong attention to detail.
- Ability to analyze data and trends to inform content strategy and decision-making.
- Experience with content management systems (CMS) and social media platforms.
- Strong understanding of branding and the development of brand voice.
- Excellent communication and interpersonal skills; ability to work collaboratively with cross-functional teams.
Why Join Innovative Tech Solutions?
At Innovative Tech Solutions, your work will directly impact our success and the satisfaction of our customers. We're committed to fostering a culture that promotes creativity, innovation, and growth. Here’s what you can expect:
- Competitive salary and comprehensive benefits package.
- Flexible work hours and the possibility of remote work.
- Opportunities for professional development and career growth.
- A dynamic and inclusive work environment that values diverse perspectives.
- Regular team-building activities and community engagement initiatives.
About Sevierville, TN
Sevierville is not just a beautiful location; it’s a vibrant community that combines scenic beauty with a rich cultural tapestry. Known as the gateway to the Great Smoky Mountains, Sevierville boasts a range of outdoor activities, entertainment options, and delicious local cuisine. Whether you enjoy hiking trails, visiting local artisan shops, or indulging in family-friendly attractions, Sevierville offers something for everyone. Living and working in Sevierville means you can enjoy a high quality of life, excellent schools, and a strong sense of community.
How to Apply
If you’re ready to take the next step in your career and become a part of our innovative team, we want to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and samples of your work that showcase your prowess as a Digital Content Strategist.
Equal Opportunity Employer
Innovative Tech Solutions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from individuals of all backgrounds and experiences.
Join us in shaping the future of digital content strategy! Your insights and expertise could make a significant impact as we continue to grow and innovate in the digital space.